Vaccines should be new at every sporting event

I’m proud of the Milwaukee Bucks for yesterday’s win over the Hornets, and I’m also very proud that they have created a mobile COVID-19 vaccination site for their next home game. On Sunday, any fan attending can receive their first dose of Pfizer / BioNTech vaccine through a partnership with the Milwaukee Department of Health.

According to general manager of the arena, Dennis Williams, attendance at the game is capped at 3,266. Washington Post that the organization hopes to vaccinate at least several hundred people. Employees of the facility will also be able to enter.

“It was important to try to capture as many people as possible,” Williams said, “and what better than the Bucks game, which has 600 to 800 employees on top of the 3,266 who will also be here on Sunday?”

Putting aside the initial decision to allow fans to be in an indoor arena at all without requiring prior vaccinations (funny police warning: this is still a pandemic, unfortunately! Sorry!) – that’s great. New Orleans Pelicans also run vaccination events at the games, so I’m proud of them too.

Vaccination rates in the United States are starting to slow now that nearly all of the people most eager to get vaccinated have been vaccinated. The next stage of the campaign is more difficult: reaching people who may want to get the vaccine but are not actively seeking it. Vaccinating this group will require new tactics and will mean giving people as many simple opportunities to roll up their sleeves as possible. This includes opening pharmacy appointments, providing vaccines at doctors’ offices, and locating mobile clinics in places where people spend their time, including sporting events.

I hope that in the next few months I will be offered the vaccine more often than the occasional flyer on the streets of New York. Make a new gift at every sporting event – leave the boobies for next season. Or put a patch on the babies and give them out too if you find it more fun. Just give people as many places and ways to get vaccinated as possible.